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Sensory Scent Experiences

One of the most effective ways
to market your products

One of the most effective ways to market your products effective ways to market your products is through a sensory scent experience. The right scent can stimulate your customers to make a purchase decision even when they had no intention of making a purchase to begin with. With strategic use of aroma and sensory scents, you can trigger behavior and desires for certain products that change the mode of thinking for your customers.

Example

Frequently used around the world is the coffee aroma. Hotels and other establishments utilize the scent of freshly ground Arabica coffee beans to attract business. These scents are used strategically through lobbies and public areas to stimulate the desire for coffee. With this sensory scents natural aroma, hotels are able to recommend a beverage without ever making personal contact with a guest.